It is best to buy the mens cufflinks in big shopping malls so as not to be
taken as a fool. Particularly in the design concept, the lack of pearl cufflinks
and precious metal configuration, the large space with small lines of
"combination of advanced product design thinking. The consequences of the
technological level of China around the pearl cufflinks inlaid jewelry, style
design, the price level and so very close to, the lack of high-end products.
From the brand recognition point of view, most consumers do not utter a pearl
brand. In Beijing, for example, more than 100 pearl cuff links jewelry shop,
Most of the goods sold with the brand. Even some of the more powerful of pearl
cufflinks and jewelry enterprises, lack of internationally renowned brands. Many
people want to buy new cufflinks to dress more beautiful.
Chinese pearl
cufflinks industry weak and powerless in the upscale market, fierce competition
in the middle and low market. Chinese pearl cufflinks and jewelery industry is
high, medium and low-end market structured. About 10% of the pearl cufflinks
market of high-end market (luxury), basically the world's leading multinational
companies carved up. Mid-pearl cuff links and jewelry market accounted for about
40 percent of China's pearl cufflinks market growth potential customer. And men
after a year’s hard work also want to get a new pair of mens cufflinks to show a
new image. Large number of Chinese enterprises in a market of about 50% market
share of low-grade pearl cufflinks.
These enterprises are mostly small and
scattered throughout the country, almost all brands. Several large pearl cuff
links and jewelry company is generally concentrated in the middle and low
market, considerable strength, leading to middle and low levels of pearl
cufflinks the most intense competition in the market. However, how to select the
desirable jewelry or cufflinks? pearl cufflinks low price of pearl cufflinks
industry sales accounted for a small proportion of the Chinese jewelery
consumption structure. 2007 Chinese pearl cufflinks and its cufflinks annual
sales of approximately five billion yuan, accounting for only about 3% of the
total Chinese jewelery consumption in 2007.
Chinese pearl cufflinks and
cufflinks smaller proportion of sales of jewelery consumption is: compared to
the high value of gold, platinum, diamonds, precious stones and their cufflinks,
lower the average price of pearl cufflinks, such as the 2007 the price of gold
jewelry (including processing fees), 269 million yuan / ton in 2007, the average
export price of pearl cufflinks $ 265,400 / ton, 1.8153 million yuan / ton, the
price difference between the about 150 times. Jewelry class production of pearl
cufflinks, pearl cufflinks industry sales accounted for a small proportion of
sales of pearl cufflinks in the world. For this purpose, the reporter asked
Tianjin National Gem Testing Center registered appraiser Han Xiufen to give you
guidance about the cufflinks.
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